Apple has launched its annual Apple Music Replay feature, providing users with a personalized overview of their listening habits throughout 2025. This is Apple’s direct response to Spotify’s widely popular “Wrapped” experience, offering a similar deep dive into individual music consumption.
Key Features and What They Mean
This year’s Replay goes beyond just top songs and artists. Apple has added three new sections:
- Discovery: Highlights new artists you explored during the year, revealing evolving tastes.
- Loyalty: Shows which artists you consistently returned to, indicating long-term musical favorites.
- Comebacks: Tracks artists who re-entered your listening rotation after a period of absence.
The feature also provides detailed statistics, including total listening time, the number of unique artists streamed, your longest uninterrupted streak with a single artist, and dominant genres.
Why This Matters
Apple’s Replay isn’t just about vanity metrics; it’s a strategic move to boost user engagement and retention. By giving listeners a fun, shareable recap of their music year, Apple encourages them to stay within the ecosystem.
The addition of detailed stats also offers valuable insights into how musical preferences change over time. For artists, these metrics are critical for tracking growth and understanding their audience.
Top Songs and Artist Data
Apple revealed the top song of 2025 on its platform is “APT” by ROSÉ and Bruno Mars. Following closely behind are Kendrick Lamar and SZA with “luther,” and Lady Gaga and Bruno Mars with “Die With A Smile.” The top five is completed by Kendrick Lamar’s “Not Like Us” and Billie Eilish’s “Birds of a Feather.”
Artists now have access to year-over-year performance summaries, helping them measure growth, identify key markets, and understand listening trends.
How to Access Replay
Apple Music Replay is accessible through the Home tab within the streaming service. Users can explore monthly highlights, review past yearly summaries, and create a personalized “Replay All Time” playlist featuring their most-played tracks since joining.
In essence, Apple Music Replay is a powerful tool for both listeners and artists, offering a comprehensive look at musical engagement and providing data-driven insights for future growth.
